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Will Bradley - Victor Bicycles

Victor Bicycles (1896)

Will Bradley (American, 1868 – 1962)
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License: All public domain files can be freely used for personal and commercial projects.
Why is this image in the public domain?
It was published or registered with the United States Copyright Office before January 1st, 1928
Will Bradley

William Henry Bradley was an American Art Nouveau illustrator and artist. Nicknamed the "Dean of American Designers" by The Saturday Evening Post, he was the highest paid American artist of the early 20th century.

Bradley was born July 10, 1868, in Boston, Massachusetts to Aaron Bradley and Sarah Rowland. At the age of 12 he obtained a job as an apprentice for a weekly newspaper — the Iron Agitator, later known as the Iron Ore — in Ishpeming, Michigan. He had moved there with his mother to be with family after the death of his father. He left at 17 for Chicago, Illinois, where he held a few brief jobs as a wood engraver and typographer before dedicating himself to freelance graphic design. He moved back to Massachusetts and set up the Wayside Press, where he served as an illustrator, editor, typographer, designer, and press manager for a magazine he named Bradley, His Book. The periodical usually contained compilations of poetry, stories, and sketches, and his work received a warm reception. He had achieved financial success, but the stress of managing so many projects at once began to damage his health, and he collapsed at the age of 28. He recovered quickly, but he was forced to sell the Wayside Press.

He later worked as a consultant for the American Type Founders and as an editor for Collier's Weekly. He worked briefly with children's books, then for William Randolph Hearst's film division as a supervising art director and assistant director on the Wharton Brothers' serial films Beatrice Fairfax (1916) and Patria (1917).

Bradley founded his own production company, Dramafilms, and went on to write, produce and direct his own films, including Bitter Fruit (1920), Moongold (1920) and The Tame Cat (1921). In 1954, The Typophiles published a memoir of Bradley's life called Will Bradley: His Chap Book, a limited edition of 650 copies. The same year, he won the AIGA medal, the highest honor for graphic designers. He was a prolific artist and designer up until his death at age 94.

Bradley's artistic style is considered a branch of Art Nouveau (where he was considered the foremost illustrator and poster designer of this movement) though it draws heavily from the aesthetics of the Arts and Crafts Movement and Japanese block printing. His work was often compared to that of his English contemporary, Aubrey Beardsley, so much so that some critics dismissed him as simply “The American Beardsley.” Bradley was already an established artist by the time Beardsley's designs became popular in England in 1894. Bradley's primary medium was posters, at the time a developing art form. Poster art was pioneered at the turn of the century by French artists like Jules Chéret and Toulouse-Lautrec, but Bradley is credited with popularizing the two-dimensional poster style in the United States.

In Collection: Bicycle Adverts (View all 124)

Le pneu Michelin. on n’en voit pas la fin

Le pneu Michelin. on n’en voit pas la fin (1936)

Anonymous
Hurtu

Hurtu (1896)

Anonymous
Cycles’brillant„ Exposition Universelle De 1900’

Cycles’brillant„ Exposition Universelle De 1900’ (1900)

Henri Boulanger Gray (French, 1858-1924)
Cycles Gladiator

Cycles Gladiator

Ferdinand Misti-Mifliez (French, 1865-1923)
Claes Pfeil-Fahrräder

Claes Pfeil-Fahrräder (1905)

Backer & Co (German, 19th/20th century)
Cycles Guyot

Cycles Guyot (c. 1920)

Anonymous
Cycles Decauville. Fabrication française

Cycles Decauville. Fabrication française (1894)

Frederic Hugo d’Alési (French, 1849-1906)
Excelsior & Eureka. Cycles, Coventry. Bayliss Thomas & Co

Excelsior & Eureka. Cycles, Coventry. Bayliss Thomas & Co (1895)

Imp. Kossuth & Cie (French, 19th/20th century)
Matton, vainqueur du Critérium des Aiglons 1925. Cycles, motos Armor

Matton, vainqueur du Critérium des Aiglons 1925. Cycles, motos Armor (1926)

Affiches Gaillard (French, 19th/20th century)
Edmond Jacquelin sur sa bicyclette La Française marque Diamant

Edmond Jacquelin sur sa bicyclette La Française marque Diamant (1898)

Imp. Paul Dupont (French, 19th/20th century)
Cycles, motos. Bicyclettes à moteur Olympique

Cycles, motos. Bicyclettes à moteur Olympique (1931)

Affiches Gaillard (French, 19th/20th century)
Motocyclette Dé-Dé. Courbevoie

Motocyclette Dé-Dé. Courbevoie (1927)

Affiches Gaillard (French, 19th/20th century)
Une seule maison de cycles à Lyon. Cycles Pithioud, 150 avenue de Saxe

Une seule maison de cycles à Lyon. Cycles Pithioud, 150 avenue de Saxe (1946)

Imp. Réunies de Lyon (French, 19th/20th century)
Pièces détachées et Cycles Brillant

Pièces détachées et Cycles Brillant (1901)

Raymond Tournon (French, 1870 - 1919)
Victor bicycles, Overman Wheel Co.

Victor bicycles, Overman Wheel Co. (1890-1920)

Will Bradley (American, 1868 – 1962)
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