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Will Bradley - Victor bicycles, Overman Wheel Co.

Victor bicycles, Overman Wheel Co. (1890-1920)

Will Bradley (American, 1868 – 1962)
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License: All public domain files can be freely used for personal and commercial projects.
Why is this image in the public domain?
It was published or registered with the United States Copyright Office before January 1st, 1928
Will Bradley

William Henry Bradley was an American Art Nouveau illustrator and artist. Nicknamed the "Dean of American Designers" by The Saturday Evening Post, he was the highest paid American artist of the early 20th century.

Bradley was born July 10, 1868, in Boston, Massachusetts to Aaron Bradley and Sarah Rowland. At the age of 12 he obtained a job as an apprentice for a weekly newspaper — the Iron Agitator, later known as the Iron Ore — in Ishpeming, Michigan. He had moved there with his mother to be with family after the death of his father. He left at 17 for Chicago, Illinois, where he held a few brief jobs as a wood engraver and typographer before dedicating himself to freelance graphic design. He moved back to Massachusetts and set up the Wayside Press, where he served as an illustrator, editor, typographer, designer, and press manager for a magazine he named Bradley, His Book. The periodical usually contained compilations of poetry, stories, and sketches, and his work received a warm reception. He had achieved financial success, but the stress of managing so many projects at once began to damage his health, and he collapsed at the age of 28. He recovered quickly, but he was forced to sell the Wayside Press.

He later worked as a consultant for the American Type Founders and as an editor for Collier's Weekly. He worked briefly with children's books, then for William Randolph Hearst's film division as a supervising art director and assistant director on the Wharton Brothers' serial films Beatrice Fairfax (1916) and Patria (1917).

Bradley founded his own production company, Dramafilms, and went on to write, produce and direct his own films, including Bitter Fruit (1920), Moongold (1920) and The Tame Cat (1921). In 1954, The Typophiles published a memoir of Bradley's life called Will Bradley: His Chap Book, a limited edition of 650 copies. The same year, he won the AIGA medal, the highest honor for graphic designers. He was a prolific artist and designer up until his death at age 94.

Bradley's artistic style is considered a branch of Art Nouveau (where he was considered the foremost illustrator and poster designer of this movement) though it draws heavily from the aesthetics of the Arts and Crafts Movement and Japanese block printing. His work was often compared to that of his English contemporary, Aubrey Beardsley, so much so that some critics dismissed him as simply “The American Beardsley.” Bradley was already an established artist by the time Beardsley's designs became popular in England in 1894. Bradley's primary medium was posters, at the time a developing art form. Poster art was pioneered at the turn of the century by French artists like Jules Chéret and Toulouse-Lautrec, but Bradley is credited with popularizing the two-dimensional poster style in the United States.

In Collection: Bicycle Adverts (View all 124)

The Prudent buyer selects the Shirk, the latest, neatest, and lightest bicycle in the world

The Prudent buyer selects the Shirk, the latest, neatest, and lightest bicycle in the world (1890)

Chic Ottman (American, active late 19th century)
Cycles, motos. Bicyclettes à moteur Olympique

Cycles, motos. Bicyclettes à moteur Olympique (1931)

Affiches Gaillard (French, 19th/20th century)
Cycles Perfecta

Cycles Perfecta (1897)

Alphonse Mucha (Czech, 1860-1939)
The Donaldson bicycle lithos for the season of 1896

The Donaldson bicycle lithos for the season of 1896 (1896)

Donaldson Lith. Co (American, 1863-?)
Humbers Danske Cycler. Ny Rosenborg, 8. Kjöbenhavn.V.

Humbers Danske Cycler. Ny Rosenborg, 8. Kjöbenhavn.V. (1897)

Frode Hass, lith
Le pneu Michelin. on n’en voit pas la fin

Le pneu Michelin. on n’en voit pas la fin (1936)

Anonymous
Bicyclettes Olga, spéciales pour les routes du nord

Bicyclettes Olga, spéciales pour les routes du nord (1921)

V. Schusler
Cycles Gladiator

Cycles Gladiator

Ferdinand Misti-Mifliez (French, 1865-1923)
Rudge-Whitworth Ltd. Cycle Manufacturers. Coventry, Birmingham & London

Rudge-Whitworth Ltd. Cycle Manufacturers. Coventry, Birmingham & London (1897)

Courmont Frères (French, 19th Century)
Excelsior & Eureka. Cycles, Coventry. Bayliss Thomas & Co

Excelsior & Eureka. Cycles, Coventry. Bayliss Thomas & Co (1895)

Imp. Kossuth & Cie (French, 19th/20th century)
Marque Georges Richard, Cycles & Automobiles

Marque Georges Richard, Cycles & Automobiles (1899)

Eugène Grasset (French, 1841-1917)
Cycles Saving

Cycles Saving (circa 1900)

Philippe Chapellier (French, 19th/20th Century)
Souviens-Toi Que La Meilleure Bicyclette…

Souviens-Toi Que La Meilleure Bicyclette… (c.1920)

Grim (French, 19th Century)
Usines Delin

Usines Delin (1898)

Georges Gaudy (Belgian, 1872–1940)
Bicyclette Blanche Hermine, sur pneu Hutchinson

Bicyclette Blanche Hermine, sur pneu Hutchinson (1926)

Publicité Wall (French, 20th Century)
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