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Jules Chéret - Aux Buttes Chaumont …, Complet 29f.- Costume 14f75 – Pardessus 16f75

Aux Buttes Chaumont …, Complet 29f.- Costume 14f75 – Pardessus 16f75 (1883)

Jules Chéret (French, 1836-1932)
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Why is this image in the public domain?
The Artist died in 1932 so this work is in the public domain in its country of origin and other countries where the copyright term is the Artist's life plus 70 years or fewer.
Jules Chéret

Jules Chéret was a French painter and lithographer who became a master of Belle Époque poster art. He has been called the father of the modern poster.

Born in Paris to a poor but creative family of artisans, Chéret had a very limited education. At age thirteen, he began a three-year apprenticeship with a lithographer and then his interest in painting led him to take an art course at the École Nationale de Dessin. Like most other fledgling artists, Chéret studied the techniques of various artists, past and present, by visiting Paris museums.

From 1859 to 1866, he was trained in lithography in London, England, where he was strongly influenced by the British approach to poster design and printing. On returning to France, Chéret created vivid poster ads for the cabarets, music halls, and theaters such as the Eldorado, the Olympia, the Folies Bergère, Théâtre de l'Opéra, the Alcazar d'Été and the Moulin Rouge. He created posters and illustrations for the satirical weekly Le Courrier français.

His works were influenced by the scenes of frivolity depicted in the works of Rococo artists such as Jean-Honoré Fragonard and Antoine Watteau. So much in demand was he, that he expanded his business to providing advertisements for the plays of touring troupes, municipal festivals, and then for beverages and liquors, perfumes, soaps, cosmetics and pharmaceutical products. Eventually he became a major advertising force, adding the railroad companies and a number of manufacturing businesses to his client list.

As his work became more popular and his large posters displaying modestly free-spirited females found a larger audience, pundits began calling him the "father of the women's liberation." Females had previously been depicted in art as prostitutes or puritans. The women of Chéret's posters, joyous, elegant and lively—'Cherettes', as they were popularly called—were neither. It was freeing for the women of Paris, and heralded a noticeably more open atmosphere in Paris where women were able to engage in formerly taboo activities, such as wearing low-cut bodices and smoking in public. These 'Cherettes' were widely seen and recognised, and a writer of the time said "It is difficult to conceive of Paris without its 'Cheréts' (sic)."

In 1895, Chéret created the Maîtres de l'Affiche collection, a significant art publication of smaller sized reproductions featuring the best works of ninety-seven Parisian artists. His success inspired an industry that saw the emergence of a new generation of poster designers and painters such as Charles Gesmar and Henri de Toulouse-Lautrec. One of his students was Georges de Feure.

In his old age Chéret retired to the pleasant climate of the French Riviera at Nice. He died in 1932 at the age of ninety-six and was interred in the Cimetière Saint-Vincent in the Montmartre quarter of Paris.

He was awarded the Légion d'honneur by the French Government in 1890 for his outstanding contributions to the graphic arts. Although his paintings earned him a certain respect, it was his work creating advertising posters, taken on just to pay his bills but eventually his dedication, for which he is remembered today.

In 1933 he was honoured with a posthumous exhibition of his work at the prestigious Salon d'Automne in Paris. Over the years, Chéret's posters became much sought after by collectors from around the world.

More Artworks by Jules Chéret (View all 352 Artworks)

Cosmydor Savon

Cosmydor Savon (1891)

Jules Chéret (French, 1836-1932)
Frascati. Les Aztecs

Frascati. Les Aztecs (1874)

Jules Chéret (French, 1836-1932)
La Fée du Rocher Pl.3

La Fée du Rocher Pl.3 (1894)

Jules Chéret (French, 1836-1932)
Théâtre National de l’Opéra. Carnaval 1892

Théâtre National de l’Opéra. Carnaval 1892 (1892)

Jules Chéret (French, 1836-1932)
Léona Dare

Léona Dare (1882)

Jules Chéret (French, 1836-1932)
Eau De Botot

Eau De Botot (1896)

Jules Chéret (French, 1836-1932)
Concert des Ambassadeurs. Tous les soirs, la Fête des mitrons par Bienfait & les Mogolis

Concert des Ambassadeurs. Tous les soirs, la Fête des mitrons par Bienfait & les Mogolis (1877)

Jules Chéret (French, 1836-1932)
La Fée du Rocher Pl.7

La Fée du Rocher Pl.7 (1894)

Jules Chéret (French, 1836-1932)
Palace Théâtre, rue Blanche. La fée cocotte.

Palace Théâtre, rue Blanche. La fée cocotte. (1881)

Jules Chéret (French, 1836-1932)
E.PICHOT Imprimeur Editeur, Etiquettes de Luxe, Typographie

E.PICHOT Imprimeur Editeur, Etiquettes de Luxe, Typographie (,1884)

Jules Chéret (French, 1836-1932)
Hippodrome Holtum L’homme Aux Boulets De Canon

Hippodrome Holtum L’homme Aux Boulets De Canon (1888)

Jules Chéret (French, 1836-1932)
Ballerinas

Ballerinas

Jules Chéret (French, 1836-1932)
Lidia

Lidia (1895)

Jules Chéret (French, 1836-1932)
Folies-Bergère. Les chiens gymnastes présentés par Mr Gordon

Folies-Bergère. Les chiens gymnastes présentés par Mr Gordon (1874)

Jules Chéret (French, 1836-1932)
Valentino. Delmonico, le célèbre dompteur noir

Valentino. Delmonico, le célèbre dompteur noir (1874)

Jules Chéret (French, 1836-1932)
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