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Bert Thomas - Smaller Parcels Quicker Service!

Smaller Parcels Quicker Service!

Bert Thomas (English, 1883-1966)
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Bert Thomas

Herbert Samuel Thomas MBE was a British political cartoonist contributing to Punch magazine and the creator of well-known British propaganda posters during the First and Second World Wars.

Thomas joined Punch in 1905 and contributed until 1935. During the First World War he was in the Artists Rifles.

Thomas' political cartoons started to be included in gallery exhibitions as artistic caricatures as early as 1913, in an exhibition on the Strand by the Society of Humorous Art and in 1916 his cartoon against the Clyde strikers with the Kaiser saying "pass friend" to a striker was a featured exhibit in an exhibition of war cartoons in the Graves Galleries on Pall Mall.

In 1918 he became nationally known for his cartoon "Arf a mo, Kaiser", drawn in ten minutes for the Smokes for Tommy Weekly Dispatch campaign. The cartoon raised nearly a quarter of a million pounds towards "comforts" (tobacco and cigarettes) for front line troops and the image was re-drawn and used during the Second World War with the caption "Arf a mo, 'itler". The Germans banned the "Arf a mo, 'itler" cartoon and to ensure British prisoners did not have their comfort parcels confiscated, he created a variation with the caption "Are we downhearted?"

He was made MBE in the 1918 Birthday Honours.

Thomas married Elizabeth Florette Bowen (1887/8–1949) on 7 October 1909. They had four sons and two daughters. His son Peter also drew cartoons for Punch.

Thomas died at his home at 33 Inverness Terrace, Bayswater, London, on 6 September 1966, from a stroke. He was buried at Kensal Green Cemetery, London.

The sculptor Ivor Thomas (1873–1913) was his brother.

In Collection: World War II Posters (View all 879)

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Voluntary Savings – It’s up to You Now

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Thousands are Waiting to Use What You’re Making

W. A. Winter (Canadian, 20th Century)
Post Office Telegraphists at War Work – Telegraph Less 2

Post Office Telegraphists at War Work – Telegraph Less 2

Donia Nachshen (English, 1903 – 1987)
A British ‘Blenheim’ Bomber of the Coastal Command Aids a British Destroyer in Smashing a German Submarine

A British ‘Blenheim’ Bomber of the Coastal Command Aids a British Destroyer in Smashing a German Submarine

Anonymous
Secretaria de Educacion Publica 2

Secretaria de Educacion Publica 2

Julio Prieto (Mexican, 20th Century)
Winter Meals from a Well-Planned Plot

Winter Meals from a Well-Planned Plot

Frederick Henri Kay Henrion (German, 1914–1990)
7th war loan. Now–all together

7th war loan. Now–all together (1945)

Cecil Beall (American, 1892–1970)
Keep Them Both Flying! Speed is Vital!

Keep Them Both Flying! Speed is Vital!

Anonymous
From 1 to 5 Years is the Vital Period

From 1 to 5 Years is the Vital Period

Anonymous
Till we meet again buy war bonds

Till we meet again buy war bonds (1942)

Joseph Hirsch (American, 1910–1981)
Join Britain’s Column by Buying National Savings Certificates

Join Britain’s Column by Buying National Savings Certificates

Edgar Longman (English, 20th Century)
Yes, Of Course, Ring up the Capacity Office About it

Yes, Of Course, Ring up the Capacity Office About it

Cyril Kenneth Bird (Fougasse)   (English, 1887 – 1965)
Line up with runway

Line up with runway

Anonymous
To Victory! With Our Help

To Victory! With Our Help

Anonymous
Bones Help to Fire the Guns – Put Out More Bones and Save More Ships

Bones Help to Fire the Guns – Put Out More Bones and Save More Ships

Anonymous
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License: All public domain files can be freely used for personal and commercial projects.
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