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Theo van Hoytema - Reclamekaart voor ‘De Kroniek’

Reclamekaart voor ‘De Kroniek’ (1895)

Theo van Hoytema (Dutch, 1863-1917)
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License: All public domain files can be freely used for personal and commercial projects.
Why is this image in the public domain?
The Artist died in 1917 so this work is in the public domain in its country of origin and other countries where the copyright term is the Artist's life plus 70 years or fewer.
Theo van Hoytema

Theodorus van Hoytema, or Hoijtema was a Dutch lithographer, illustrator and graphic designer, known for his book covers and calendars; especially those depicting birds.

His father was Secretary-General of the Department of Finance. He was the youngest of eight children. Both of his parents died during the 1870s, so he and some siblings moved to Klein Stadwijk, a village in Voorschoten. There, he received his first drawing lessons from his eldest sister. He attended the Stedelijk Gymnasium Leiden and, together with two of his older brothers, passed an exam that enabled them to find work at a financial firm. Theo, however, was not satisfied with office life and decided to become an artist.

He began by taking drawing classes at the Royal Academy of Art. While there, he drew and painted the stuffed animals at the Rijksmuseum van Natuurlijke Historie in Leiden. As a result, his uncle Adriaan van Oordt, Director of Brill Publishers, was able to get him his first commissions doing scientific illustrations. From 1889 to 1890, he became interested in lithography. That same year, he took up temporary residence in a garden house at Binckhorst Castle [nl]. The following year, after the success of his first picture book about birds (Hoe de vogels aan een koning kwamen), he was married and moved to Loosduinen. The marriage was, however, short-lived and childless, ending in divorce in 1902.

In 1892, he became a member of the Haagsche Kunstkring and joined Arti et Amicitiae in 1893. That same year, he produced an illustrated edition of The Ugly Duckling by Hans Christian Andersen, followed by several more bird-themed picture books.

He continued to move, restlessly, first to Voorburg then, in 1897, to Hilversum. For a time, he stayed with family members in London. His health became fragile and he was hospitalized for much of 1904 and 1905. He also spent a short time at a psychiatric sanatorium. When released, he went to live with a sister in The Hague and remained there, under her care, for the rest of his life.

Despite his illness, it was during this period that he created the calendars that made him famous. His designs also formed the basis for pottery and furniture. He and his wife were the models for the main characters in Leo en Gerda (1911), a novel by Aegidius Willem Timmerman [nl] about the generation of artists who began their careers in the 1880s. A street was named after him in 1923, and a monument was placed there in 2009.

In Collection: Dutch Posters (View all 54)

Omslagontwerp voor; De Nederlandsche handel en nijverheid in woord en beeld

Omslagontwerp voor; De Nederlandsche handel en nijverheid in woord en beeld (1901)

Johann Georg van Caspel (Dutch, 1870-1928)
Affiche voor noodlijdende kunstenaars en musici

Affiche voor noodlijdende kunstenaars en musici (1923)

Leo Visser (Dutch, 1880-1950)
Ontwerp voor een advertentie voor het feestprogramma van de tentoonstelling ‘De Vrouw 1813-1913’ in Amsterdam

Ontwerp voor een advertentie voor het feestprogramma van de tentoonstelling ‘De Vrouw 1813-1913’ in Amsterdam (1913)

Annie Ermeling (Dutch, 1865 - 1932)
Kalenderblad voor oktober tot en met december 1924

Kalenderblad voor oktober tot en met december 1924 (1923)

Nicolaas van de Vecht (Dutch, 1886-1941)
Joan of Arc

Joan of Arc (1898)

Jan Toorop (Dutch, 1858-1928)
Dutch skate cocoa. Erven Caspar Flick

Dutch skate cocoa. Erven Caspar Flick (c. 1897)

Johann Georg van Caspel (Dutch, 1870-1928)
Kalenderblad voor januari tot en met maart 1924

Kalenderblad voor januari tot en met maart 1924 (1923)

Nicolaas van de Vecht (Dutch, 1886-1941)
Lucifer Treurspel van Vondel. N.V.Het Tooneel dir; Willem Royaards, Muziek van Hubert Cuypers, Ontwerp Decor en Costumes van R N Roland_

Lucifer Treurspel van Vondel. N.V.Het Tooneel dir; Willem Royaards, Muziek van Hubert Cuypers, Ontwerp Decor en Costumes van R N Roland_ (1910)

Richard Nicolaüs Roland Holst (Dutch, 1868 - 1938)
Affiche voor de tentoonstelling Amsterdam 1275-1925

Affiche voor de tentoonstelling Amsterdam 1275-1925 (1925)

Huib Luns (Dutch, 1881-1942)
Ontwerp voor; Diploma voor trouwe dienst bij Calvé-Delft

Ontwerp voor; Diploma voor trouwe dienst bij Calvé-Delft (1924)

Richard Nicolaüs Roland Holst (Dutch, 1868 - 1938)
Arnhem, Levensverzekering maatschappij

Arnhem, Levensverzekering maatschappij (1900)

Jan Toorop (Dutch, 1858-1928)
Höllandischer Cacao

Höllandischer Cacao (c. 1897)

Johann Georg van Caspel (Dutch, 1870-1928)
Titelpagina ontwerp voor; Joost van den Vondel, Gysbreght van Aemstel,after Tresling & Comp

Titelpagina ontwerp voor; Joost van den Vondel, Gysbreght van Aemstel,after Tresling & Comp (1893)

Antoon Derkinderen (Dutch, 1859 - 1925)
Titelpagina van Gedenkboek; Keuze-tentoonstelling van Hollandsche schilderkunst uit de jaren 1860-1892, gehouden te Amsterdam in Arti et Amicitiae

Titelpagina van Gedenkboek; Keuze-tentoonstelling van Hollandsche schilderkunst uit de jaren 1860-1892, gehouden te Amsterdam in Arti et Amicitiae (1893 - 1894)

Antoon Derkinderen (Dutch, 1859 - 1925)
Elseviers Illustrated Magazine. Magazine for art and literature.

Elseviers Illustrated Magazine. Magazine for art and literature. (1930 - 1940)

Willem Pothast (Dutch, 1877-1916)
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