Howard Crosby Renwick (aka Hayden Hayden) was well known as a calendar artist, though he also illustrated advertisements, magazines, and posters and painted oil portraits, as well. An active artist from the twenties through the forties, he studied under Haddon Sundblom, creator of Santa Claus images for Coca-Cola ad campaigns. Hayden Hayden was particularly adept at picturing the girl next door in alluring poses, often with form-fitting or scant clothing. The work was particularly aimed at attracting male viewers.