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Alfred Choubrac
Alfred Choubrac

Alfred Choubrac

French, 1853-1902
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Alfred Choubrac was a French painter, illustrator, draughtsman, poster artist and costume designer. Together with Jules Chéret he is considered to be one of the pioneers of the modern coloured and illustrated poster of the Belle Époque in France, in particular in Paris.

Alfred Choubrac was born in Montmartre (Paris). With his elder brother Léon Choubrac, Alfred was trained as a classical artist with the painters Charles Doërr and Isidore Pils at the École des Beaux Arts. The Choubrac brothers came very soon to the poster, practicing since 1875 the modern treatment of colors and typography, associated with images thanks to chromolithography.

In the early 1870s, the Choubrac brothers and Jules Chéret (known as "the father of the modern poster") reduced the cost of colour lithography introducing technical advances. Additionally, in 1881 restrictions on bill-posting (affichage) were lifted and eased state control of the media in France. In 1884, the Paris city council started to rent out surfaces belonging to the municipality, paving the way for a rapid increase in the production and distribution of advertising posters. Posters with clear colours and dashing images appeared all over town during the vibrant spirit of the Belle Époque.

They worked mainly with the printing press F. Appel. Later, Léon and Alfred created the Ateliers Choubrac, one time hosted by the printing press G. Massias, 17 passage Daudin, one of the first graphic design agencies in Paris, operating their prints on a lithographic press. Around 1898, the name of the Atelier was associated with the name of Imprimerie Bourgerie & Cie, 83 rue du Faubourg, St Denis in Paris. Although his brother Leon died young (1847-1885), Alfred went on to produce an impressive number of posters for Parisian entertainers, theatres, businesses and various commercial products.

Alfred Choubrac specialized in posters for shows in the Parisian night-life scene of the Belle Époque, for places such as the Théâtre des Variétés, Théâtre du Châtelet, Folies Bergère, Opéra comique, Moulin rouge, Casino de Paris, the Eldorado, the Circus Fernando. With Chéret and Toulouse-Lautrec, amongst others, Choubrac was among the most important poster artist of his time. His most famous poster is that of Au Joyeux Moulin Rouge, based on the popular Parisian nightclub Moulin Rouge.

87 items

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Lyse Berty

Lyse Berty (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Théatre de l’Eldorado. Kif-Kif revue

Théatre de l’Eldorado. Kif-Kif revue (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Théatre de l’Eldorado. Kif-Kif revue, en 3 actes et 10 tableaux de M. Alfred Delila. Mlle Nicole Bernard, Mme Tariol-Baucé, M. Regnard

Théatre de l’Eldorado. Kif-Kif revue, en 3 actes et 10 tableaux de M. Alfred Delila. Mlle Nicole Bernard, Mme Tariol-Baucé, M. Regnard (1896)

Alfred Choubrac (French, 1853-1902)
Posters
Théâtre de l’Eldorado, royaume des femmes

Théâtre de l’Eldorado, royaume des femmes (1897)

Alfred Choubrac (French, 1853-1902)
Posters
Théâtre de l’Eldorado, le royaume des femmes

Théâtre de l’Eldorado, le royaume des femmes (1897)

Alfred Choubrac (French, 1853-1902)
Posters
Théâtre de la Gaité. Le Pays de l’or

Théâtre de la Gaité. Le Pays de l’or (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Scala. Anna Held

Scala. Anna Held (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Rosida Ritort, chanteuse mauresque. Ambassadeurs

Rosida Ritort, chanteuse mauresque. Ambassadeurs (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Pour une fois savez-vous, aux Décadents, après le concert soupers belge. moules frites

Pour une fois savez-vous, aux Décadents, après le concert soupers belge. moules frites (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Paola del Monte

Paola del Monte (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Paola del Monte

Paola del Monte (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Théatre des Folies Dramatiques. Tout Paris en revue par MM. Blondeau & Monréal

Théatre des Folies Dramatiques. Tout Paris en revue par MM. Blondeau & Monréal (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Lucienne Muguet

Lucienne Muguet (1885)

Alfred Choubrac (French, 1853-1902)
Posters
Le Petit Casino. En plein boulevard. Revue

Le Petit Casino. En plein boulevard. Revue (1895)

Alfred Choubrac (French, 1853-1902)
Posters
Le petit bleu de Paris, 5c.

Le petit bleu de Paris, 5c. (1898)

Alfred Choubrac (French, 1853-1902)
Posters
Las Hermanas Martinez des Ambassadeurs de Paris

Las Hermanas Martinez des Ambassadeurs de Paris (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Jane Cavally

Jane Cavally (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Grande représentation théatrale, le 25 juin 1887, salle de la bibliothèque à Colombes, pour les victimes de l’Opéra-Comique

Grande représentation théatrale, le 25 juin 1887, salle de la bibliothèque à Colombes, pour les victimes de l’Opéra-Comique (1887)

Alfred Choubrac (French, 1853-1902)
Posters
Francine Pretty

Francine Pretty (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Folies-Bergère. Tous les soirs à 8h1,2, spectacle varié, 32 rue Richer

Folies-Bergère. Tous les soirs à 8h1,2, spectacle varié, 32 rue Richer (1889)

Alfred Choubrac (French, 1853-1902)
Posters
Folies-Bergère. Les Sisters Barrison

Folies-Bergère. Les Sisters Barrison (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Folies-Bergère. Le Roi s’ennuie

Folies-Bergère. Le Roi s’ennuie (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Exposition Russe Hippique Et Ethnographique Champ De Mars 1895

Exposition Russe Hippique Et Ethnographique Champ De Mars 1895 (1895)

Alfred Choubrac (French, 1853-1902)
Posters
Folies Canoises

Folies Canoises (1897)

Alfred Choubrac (French, 1853-1902)
Illustration
Folies-Bergère. Le Roi s’ennuie

Folies-Bergère. Le Roi s’ennuie (1890)

Alfred Choubrac (French, 1853-1902)
Posters
Le Petit Bleu de Paris

Le Petit Bleu de Paris (1898)

Alfred Choubrac (French, 1853-1902)
Posters
Folies Dramatiques. Cliquette

Folies Dramatiques. Cliquette (1893)

Alfred Choubrac (French, 1853-1902)
Posters
Théâtre des Folies Dramatiques. Cousin, cousine

Théâtre des Folies Dramatiques. Cousin, cousine (1893)

Alfred Choubrac (French, 1853-1902)
Posters
Olympia. Barbe bleue

Olympia. Barbe bleue (1898)

Alfred Choubrac (French, 1853-1902)
Posters
Theatre De La Gaite La Poupee

Theatre De La Gaite La Poupee (1896)

Alfred Choubrac (French, 1853-1902)
Posters
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